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Live Theatre Lagos is the rebranded name for Live Theatre on Sunday. The name change was necessitated by the need to have a well-rounded brand representation for our theatre productions.
Live Theatre on Sunday started in 2008, as a renaissance project aimed at achieving the following overarching objectives:
Our core belief is that theatre shows should drive social awareness, social change and social development, with themes that are germane to trending social and national dialogue; exploring the issues in a fun manner but making sure to call the audience’s attention to the all-too-important subject matters.
Thus far, Live Theatre Lagos has produced over 200 stage performances in the past 9 years. These have featured notable figures in Nigerian entertainment industry including Taiwo Ajai-Lycett, OON, Bimbo Akintola, Kenneth Uphopho (‘Saro The Musical’, ‘London Life, Lagos Living’ , ‘Lagos Fringe’, and ‘Paw Studios’) Chigul, Jide Kosoko, EMMAOHMYGOD, Oreka Godis (Host, UrbanFM and Ebonylife TV’s Love Lounge , Actress and Celebrity), Patrick Diabuah (‘Saro The Musical’, ‘Before30’, ‘Wakaa The Musical’), Debbie Ohiri (Naija Woman ‘Hear Word’), OC Ukeje and a host of other fantastic talents.
Undoubtedly, we have made a remarkable contribution to the re-awakening of the public interest in theatre, dramatic and stage performance arts in Nigeria due to our pragmatic approach. We remain committed to our goal of pushing theatre to the frontier of Nigeria’s popular culture.
Our premium audiences receive their tickets/passes from our play sponsors, partner brands and or by reservation at www.livetheatrelagos.info. Our audiences include are mass affluent Nigerians, upwardly mobile youths, families, undergraduates, executives of top firms, members of the diplomatic corps and the civic societies in Nigeria.
Theatre performances are not the atypical crowd events like comedy and music concerts. Theatre shows are for the creatively inclined, artistic, intellectual, curious and the refined categories of people. These are the sort of individuals that we attract to our shows. Our plays draw large and enthusiastic audiences from the Lagos metropolis and beyond. In 2019, more than 13,000 of these types of people filled our seats, in 21 Performances of 5 plays at 2 venues – Radisson Blu Anchorage Hotel, VI and the Lagos State Council for Arts and Culture, Alausa, Ikeja from June to December, 2020 expect November, when we didn’t hold a production due to a funding challenge.
Lagos (and Nigeria at large) can sometimes be very pressure laden. Our primary objective is to package and put on stage amazing, exhilarating stage performances on a regular basis that would help our audiences relieve their stress, enable the individual’s wellbeing; thus, enrich lives through our free family-friendly and fun stage performances.
Our project is structured to impact schools of Theatre Arts, Drama and Performing Arts in Nigeria by providing hands-on training for their students. This provides the students with a veritable opportunity to hone their craft and build their profile which will be very useful for employment after their graduation. More so, we work with Primary and Secondary schools; engaging their students for our productions thus exposing them to employment opportunities and disciplines in the stage performance arts.
We are proactive in our work with new writers, offering them a platform to showcase their work and an opportunity to earn an income.
The huge demand for foreign media has the potential to erode our indigenous cultural values and this can have a negative impact on the progression and continuity of our rich cultural heritage. Live Theatre Lagos puts a strong emphasis on showcasing Nigeria’s rich cultural heritage via our storytelling and our stage aesthetics. We ensure that we put our culture on display all the time.
Our production provides employment for actors, technical crew and individuals in the ancillary production industry (welfare, catering logistics and media production). The value we bring to society is much more than entertainment. We actively contribute our quota to the development of the Nigerian entertainment industry which engages more than 1.5million Nigeria youths.
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